Being "ethical" hasn't always been easy in the jewellery industry, which has historically been fraught with ethical problems. However, with a combination of lobbying by concerned organisations like us and pressure from customers who genuinely want more ethical options, things are changing.
The advent of certified Fairtrade Gold and the work that the Responsible Jewellery Council and others are doing have pushed producers to take more responsibility for their actions. It's an exciting time and we are actively involved in helping to make that change.
We were the first jeweller in the world to be both licensed to sell Fairtrade gold and audited by the Responsible Jewellery Council.
We spend a lot of time and energy finding the most responsible source for our materials, whilst making sure that we never compromise on quality, and all our jewellery is made in the UK rather than anonymous factories in the far-east.
If the perfect jewellery for you is one that has impeccable ethical credentials then we can make sure that we provide exactly that. Doing the right thing and making a difference is all about having the knowledge to get behind the headlines of what is actually happening on the ground, and we'd love to talk to you about it if you'd like to know more.
Alice, our resident ethics specialist, walks you through our Fairtrade journey and the future to come
In part 2 of her series on recycling jewellery, Senior Designer Laurie looks at the ways in which gemstones can be reused
Designer Amy blogs about the latest news from Fairtrade Africa